FAQ

We are a boutique for corporate and financial communication and investor relations that supports companies and institutions in strengthening reputation and credibility, with two specialized brands: TWIN and My Media.

TWIN supports listed and unlisted companies with Investor Relations, press office, and social media. My Media is dedicated to banks, asset managers and financial operators for enhancing reputation and communication across media and digital.

Companies, financial institutions and market operators who consider reputation and credibility as strategic levers to grow and strengthen relationships with stakeholders and investors.

Because it is an intangible capital that influences trust, visibility and competitiveness. A solid reputation strengthens credibility and opens opportunities for sustainable growth.
Here are some data (source: manthea) that clearly show its relevance:

• 97% of consumers look for information online before purchasing;
• 85% are influenced by other users' reviews;
• a company with a good reputation can see its market value increase on average by 2.6% for each reputational point gained;
• about half of customers choose only brands with at least a four-star rating;
• 30% consider reviews essential for their purchase decision.

Reputation therefore has a direct quantitative impact on sales, trust and the economic success of companies.

More credible positioning in the eyes of investors and stakeholders, greater media visibility, and consistent communication that supports business strategy.

Yes, reputation significantly affects market value:

• according to the Reputation Dividend Report, reputation can account for up to 30–35% of a company's market value;
• research by Harvard Business Review and Deloitte estimates that in sectors with high public exposure (banking, insurance, technology), this share can rise to 40%;
• companies with a strong reputation more easily attract capital and investors, reduce the cost of capital, and improve their ability to face crises.

Through dedicated plans and prompt, transparent actions to contain negative impacts and protect the organization's reputation.

Yes, we have experience in cross-border communication projects, including listings on foreign markets such as the NYSE, and we support clients with a global perspective. For Europe we collaborate with the FINCOM Alliance network of agencies.

We offer services to enhance identity and reputation, managing image and communication to create a positive and consistent perception. We support companies with storytelling, shaping the equity story, building media campaigns, organizing roadshows and encouraging participation in equity conferences, while also designing editorial plans to populate social media in line with the company's mission and values.

We help companies strengthen credibility by building clear and consistent messages and fostering transparent, ongoing dialogue with stakeholders and markets.